With all the recent advancements in technology, it’s an
exciting time to be working in television. One of the newest trends is using Internet
TV to engage audiences by making the viewing experience more interactive, using
technologies like graphical analysis, animation and virtual reality
broadcasting. This is particularly true in the sports broadcasting arena, where
new interactive ideas seem to appear daily.
One new product unveiled at the 2015 NAB Show was LaunchPad,
from Reality Check Systems in partnership with Vizrt. LaunchPad is an
interactive touchscreen, which provides real-time predictive analysis, social
media integration, and new enhancements to the tablet controller. This
technology works with Vizrt’s Viz Libero 3D sports analysis, which allows soccer
presenters to engage fans with real-time, illustrative replays, custom graphics,
and more.
Another new technology designed to bring audiences a
different viewing experience is NextVR,
which provides broadcast virtual reality technology. Even the most avid sports fans
aren’t always able to attend live games, and few among those that do attend are
able to get premium floor seats. Via virtual reality technology, however, fans
anywhere can experience live events from the best seats. Though NextVR is currently
only available through the Samsung Gear VR virtual reality headset connected to
the Samsung Note 4, VR technology seems destined for general cross-platform
availability. NextVR has already been tested by the NHL and NBA for use in live
sporting events and the NFL may use the technology to help quarterbacks study
opposing defenses in a realistic environment.
At Telairity we will continue to monitor advancements in
interactive and other technologies. To learn more about how we can help with
your broadcast, visit our website. We also
post more TV and broadcasting news on our Twitter and LinkedIn.
